TRANS MERIDIAN
DISTRIBUTION
CORPORATION
Delivering Quality, Building Trust.
(TMDC)
Company Overview
Trans Meridian Distribution Corporation (TMDC) is a trusted food and beverage distribution company established in 2012, headquartered in Navotas City, Metro Manila.
Proudly owned and managed by spouses Wesley and Elsa Teodoro, TMDC serves as a vital link between reputable food manufacturers and the general trade market in Manila and the CaMaNaVa area (Caloocan, Malabon, Navotas, Valenzuela).
Guided by the commitment to deliver quality products and build enduring trust, TMDC has become a reliable partner to both brands and customers, known for its integrity, excellence, and responsive service.
Background & History
Before TMDC, in 1999, the company operated as Permafrost Marketing Inc., an award-winning distributor for Unilever Ice Cream Inc., specifically carrying the number one ice cream brand, Selecta.
HISTORY & TIMELINE
Permafrost Marketing Inc. was appointed as the exclusive distributor of Selecta Walls Ice Cream for the CAMANAVA (Caloocan-Malabon-Navotas-Valenzuela) area of Metro Manila. The company launched operations with a modest team—four booking salesmen on motorcycles and a 10-man delivery crew—serving an annual sales volume of PHP 30 million. It quickly found success with the launch of best-selling products like Cornetto, which boosted Christmas season sales dramatically.
The distribution territory expanded to cover 12 cities and municipalities in Metro Manila including Lower Quezon City, Manila, Pasig, San Juan, Mandaluyong, Taguig, Pateros, Makati, Pasay, Parañaque, Las Piñas, and Muntinlupa. The sales force grew to 20 and the customer base doubled, particularly in the Secondary Accounts segment.
Permafrost was awarded Most Valuable Distributor at Unilever's National Sales Conference held at EDSA Shangri-La, recognized for its excellence in sales, service, and coverage.
New territories were added in Cavite City and Western Batangas, and the team expanded to 30 salespeople to meet increasing demand.
Distribution areas were realigned to include Rizal Province, replacing Cavite and Batangas.
Permafrost was again recognized as Best in Distribution for 2010 at the National Sales Conference in EDSA Shangri-La.
Permafrost boasted a 30% Compound Annual Growth Rate (CAGR) from 2009 to 2011, hitting PHP 700 million in annual business. The sales force grew to 70 personnel, demonstrating its scalability and performance.
THE TMDC ERA
With the evolving business landscape and a desire to diversify and build on its proven track record, the company transitioned into Trans Meridian Distribution Corporation (TMDC). TMDC became one of the pioneering distributors of Frabelle Foods Inc., focused on serving the General Trade across the Manila and Ca-Ma-Na-Va areas.
Today, TMDC is a trusted distribution partner for Johnsonville & Frabelle Foods and Frabelle Marketing Corporation. The company is known for its professionalism, market responsiveness, and operational excellence.
Vision, Mission & Core Values
Vision
To be a leading and trusted distribution partner, recognized for our integrity, excellence, and contribution to sustainable business growth in the communities we serve.
Mission
To consistently deliver high-quality products and services that uphold our partners' standards, empower our people, and enrich the lives of Filipino consumers through trust, reliability, and purpose-driven service.
Core Values
•Integrity
We uphold honesty, transparency, and ethical conduct in all our actions—doing what is right even when no one is watching.
•Excellence
We dedicate ourselves fully to our mission, our partners, and our customers—delivering excellence through consistent and dependable service. As a family-owned company, we value people. We nurture lasting partnerships—with customers, suppliers, and team members—built on respect, loyalty, and shared success. We deliver on our promises and take ownership of our responsibilities.
•Resilience
We face challenges head-on and adapt with strength and courage. Through every season, we remain steadfast in our mission and vision.
•Faith & Purpose-Driven
We honor God in our work and decisions, guided by humility, compassion, and a sense of higher purpose.
•Stewardship
We care for the business entrusted to us, making responsible choices for the good of the company, our people, and the communities we serve.
Partners in Business
Companies We Have Served
Unilever Ice Cream Inc (Selecta)
Unilever
TriDharma Corp
Frabelle Foods
Frabelle Market Corporation
Kenny Rogers Roasters
Manila Catering
J&F Foods
TriDharma
TMDC has been consistently recognized as a Most Valuable Distributor, continuing its proud tradition of delivering quality and building trust across every channel it serves.
Products and Brands Distributed
TMDC proudly partners with respected food manufacturers to bring trusted brands to local markets.
Product Categories:
Distribution Network
TMDC provides efficient and reliable distribution services tailored for the general trade.
Coverage Areas
- 📍Manila
- 📍Caloocan
- 📍Malabon
- 📍Navotas
- 📍Valenzuela
Customer Segments
- •Supermarkets and groceries
- •Convenience stores and mini-marts
- •Sari-sari stores
- •Food service establishments
Logistics and Operations
TMDC operates with a dependable delivery fleet and cold chain capability, ensuring that all products are handled safely and reach customers in optimal condition. Our systems are designed for speed, accuracy, and accountability — ensuring seamless operations from order to delivery.
Achievements and Milestones
- ✓Over a decade of continuous service in Metro Manila's general trade sector
- ✓Long-term partnerships with leading food brands
- ✓Expansion of coverage and logistics capacity to meet growing demand
- ✓Consistent record of trust and reliability among trade partners
Our Commitment
At TMDC, we believe in doing business the right way.
Our promise is to deliver quality products, professional service, and sustainable partnerships built on trust.
We uphold responsible business practices that respect our stakeholders, empower our employees, and contribute positively to the communities we serve.